shopability

How to Ask Customers for Post-Purchase Feedback

For an online store, the ratings and reviews customers leave across the web can sometimes make or break the business. That's why …

When describing products and services, remember that consumers want to know why they need those items. Use bullet points and lists …

When we hear the word “conversion” we often think landing pages, category and product page layouts and overall navigation. Let’s …

“Go ahead… hurt my feelings.” That was the subject of the message request by online store director Will Knott. He obviously …