practical ecommerce

What to Include in Navigation for Higher Conversions

With the average attention span of online shoppers decreasing — reportedly, we now have no more than 8 seconds to inform web …

During the holidays, specialty stores often see boosts in traffic as people hunt for both common and unique gifts. Most other …

Many products sold online come in different colors, sizes, and flavors. When it comes to displaying such items to shoppers, it is …

Narrowing down the problem spots in an online store is not a simple task. While analytics shows us which pages and content …