Each week I receive dozens of calls from potential clients, and it's easy to distinguish the serious entrepreneur from the simple hopefuls. The realization is most always based on what they're willing to spend. Mind you, I don't base decisions on someone's actual budget (I understand that plenty of startups don't have much capital), but rather how much of that budget they … [Read more...]
Save Time By Subscribing to RSS Feeds
Last month I talked about providing RSS feeds for your site or blog, in order to gain more readers and visitors. These feeds can actually save you an immense amount of time when it comes to keeping abreast of industry news. Real Simple Syndication (RSS) allows users to subscribe to information articles (like blog posts, news reports and reviews) and peruse posts in a separate … [Read more...]
Are Your Catalog Files Slowing Everyone Down?
Serving up electronic catalogs, commonly in PDF format, is a great way to save on printing and shipping expenses. However, improper formatting can actually lead to higher costs. … [Read more...]
PeC: It Costs to be a Pack-Rat
I have a Franklin-Covey Planning System on my desk. I just love the leather binder and feel inspired when I see all my appointments and to-dos on vibrant pages. The leather binder still looks new and I use a medium-soft black pen to prioritize lists. I've used this system for 10 years, and, it works for me. Read more about my paper-less venture at Practical eCommerce … [Read more...]
Over Paying on Phone Bills?
Originally appeared at Practical eCommerce: Not all Mistakes That Kill refer to customer service and store-end operations. The costs of doing business also affect the overall "make or break" of an online store. Telephone and fax charges are a necessity in business, yet many small businesses (usually crunched for time) fail to take the time to peruse statements and make sure … [Read more...]