Creating great content is only the first step in attracting visitors and boosting conversions. People have to be informed about the existence blog posts and articles. CoSchedule, an editorial calendar and social media planner for sites running WordPress, saves time and frustration when it comes to … [Read more...] about CoSchedule: The WordPress Calendar and Social Post Scheduler Everyone Needs
6 Reasons Every Business Needs a Blog
No matter what you sell, or your target audience, your website needs a blog. A blog will help you connect with existing and potential customers, and provide a means for a steady inflow of traffic for years to come. While creating and maintaining a blog requires work, the long-term benefits are … [Read more...] about 6 Reasons Every Business Needs a Blog
At a Loss for Content? Look to Your Customers…
Ask any successful company's manager or owner what's the driving force behind their success, and he or she will tell you: "our customers". If you're not letting your customers, as well as potential customers, play a key role in content generation, you're missing out on sales. While asking customers … [Read more...] about At a Loss for Content? Look to Your Customers…
Small Biz Needs to See the Big Picture, and Look Beyond
Decades ago children learned about neat toys and gadgets by watching Saturday morning cartoons. Parents learned what was safe and worth their money from key publications like Consumer Reports, as well as from local shop owners. When I was a kid, there was more trust in advertising, and salesmen, … [Read more...] about Small Biz Needs to See the Big Picture, and Look Beyond
H 2 Oh? How Little Changes Can Accomplish a Lot
Clean water. It's a staple in every living being's life. And yet, so many are doing without. There are more than 4,200 bloggers writing about water today as part of Blog Action Day 2010, many of whom are bringing attention to the filth other countries find in their drinking water, and how there's … [Read more...] about H 2 Oh? How Little Changes Can Accomplish a Lot
Want More Comments? Can the Registration
There's a reason why you won't see me commenting much at some high-profile sites. They require registration. Count me among those who feel registration is just another word for "prepare to be frustrated" when it comes to commenting on a story or blog post. Sadly, so many sites still don't get … [Read more...] about Want More Comments? Can the Registration
Microblogging Extreme
TechCrunch writer Paul Carr thanked readers for social media memories last month when he announced the complete shutdown of all his social accounts. Yes, that includes Facebook and Twitter. He compares reliance on microblogging (like tweeting rather than actually blogging) to becoming a digital … [Read more...] about Microblogging Extreme
10 Quick Ways to Get More Traffic
If you're like me, you've already read scores of posts and articles telling you how to get more traffic to your web site or online store. The problem is, most articles include methods that are cumbersome, time consuming, cost additional money or simply don't make sense. To those saying we need to … [Read more...] about 10 Quick Ways to Get More Traffic