Writing
PeC: Key Details for Effective Product Descriptions
Mar 24th
Consumers need to know why they should want or need a product. It’s your job to explain why in the simplest form.
My New Book is Here!
Mar 2nd
A welcome interruption to my afternoon yesterday was the delivery of my latest book. The forecast said rain, so I used Twitter to pray to Mother Nature… Fortunately, the guys rolled in the driveway with my copies just in time.
Miva Merchant Contracts to Offer My Book Free to All Users
Feb 18th
It’s been a busy week, but I’m happy to announce that all licensed users of Miva Merchant 5.5 will now be able to download the electronic version of my new, official guide for free. Miva Merchant President and COO Rick Wilson and I have spent the last week working out the details to make the manual available to the entire community.
Plugging Away at the New Book
Feb 6th
It’s been a while since I’ve written thousands of words per day, but my latest Official Guide to Miva Merchant is keeping my fingers very busy. This marks my seventh official guide for the ecommerce software, so it’s not like I haven’t been here before.


