Creating great content is only the first step in attracting visitors and boosting conversions. People have to be informed about the existence blog posts and articles. CoSchedule, an editorial calendar and social media planner for sites running WordPress, saves time and frustration when it comes to … [Read more...] about CoSchedule: The WordPress Calendar and Social Post Scheduler Everyone Needs
Using Buffer to Engage Social Followers After Hours
There are hundreds of tools available for scheduling tweets and posts. Among my favorites is Buffer. This free service (which can also be upgraded for minimal cost) allows you to schedule posts to Twitter, Facebook, LinkedIn, Google+ (pages, not profiles) and app.net. Its interface is simple and … [Read more...] about Using Buffer to Engage Social Followers After Hours
Here’s a Quick & Easy Way to Monitor Yourself on the Web
If you're not monitoring your company or personal name on the Internet, you're missing out on what people are saying about you. Google Alerts makes it easy for anyone to track their online reputation via web content. I've used this tool for years to follow specific keywords, including my own … [Read more...] about Here’s a Quick & Easy Way to Monitor Yourself on the Web
This $10 Solution Will Get You More Email Subscribers and Shares
Ask any small business owner for his top ten hurdles and these two will rank: Getting more email subscribers Getting more people to share content SumoMe addresses both of these issues in a slick and affordable way. I've been testing SumoMe's apps for the past few weeks and the results? … [Read more...] about This $10 Solution Will Get You More Email Subscribers and Shares
Why I’m Loving the Constant Contact Toolkit
I've been working with email marketing for a decade. I've used nearly every professional tool out there - Constant Contact, MailChimp, Aweber, to name a few. Several years ago I settled on Constant Contact for my own marketing, and several clients followed suit. I'm aware that many professionals … [Read more...] about Why I’m Loving the Constant Contact Toolkit
Move Over Netbook… The TouchPad Has Landed…
This past June, my husband bought me a netbook - an Acer Aspire One. I'd previously been lugging around a bulky laptop, though I'd often forget to put it in the car. Joe wanted me to have something I could carry in my purse so I could easily work on-the-go. It's worked well, allowing me to handle … [Read more...] about Move Over Netbook… The TouchPad Has Landed…
Postbox 2: Best Email Client for PC and Mac
I have email archives going back nearly twenty years. They were exported out of various clients over time, most notoriously Microsoft Outlook (not Express). In early 2009 I switched to Thunderbird and was certain I'd found the best client for handling the vast amount of correspondence I receive … [Read more...] about Postbox 2: Best Email Client for PC and Mac
Snagit – Capture, Size, Crop and More…
If you've been relying on the Print Screen key and PhotoShop (or other graphics program) to capture and perform basic edits for online graphics, you're wasting a great deal of time. The first time I tried Snagit (TechSmith) was to take screen shots of the Miva Merchant admin when writing the … [Read more...] about Snagit – Capture, Size, Crop and More…