Social Media
Facebook, Twitter, LinkedIn. Ignoring social media’s existence is costing you money. Don’t believe me? What are your competitors doing to drum up new business?
Which Social Networks Should I Be Using?
Oct 23rd
Determining which social media platform(s) to use for business can be a daunting task. When it comes to increasing communication, exposure, and sales, all are not built to suit the same needs.
Information Wants for Nothing: Free Content is a Killer
May 19th
How much money does someone who provides a wealth of free content really make selling premium goods? The answer: Not nearly as much as he could.
How Do You Raise Awareness for Great Causes?
May 9th
Social media has become a major platform for raising awareness about causes we care about. But which methods actually work?
10 Reasons I’m Not Retweeting You
May 7th
Garnering retweets can be a daunting task, and those who accomplish this goal have one thing in common: they tweet with retweeting in mind.
Follow Friday 5: Tech News
Apr 29th
Keeping up on the latest technology isn’t as easy as we’d like. Fortunately, there are some key sites that keep us in-the-know.
Follow Friday 5: Take a Break…
Apr 22nd
You can learn a great deal about engaging your users from these food and drink related companies.
Social Media is Just a Fad…
Apr 18th
That’s an argument I hear often, especially from small business owners. The bulk of them use it as an excuse for not taking the time to find ways to engage people.
Proud to be a Nobody!
Apr 15th
In his latest book, Guy Kawasaki calls “nobodies” the new “somebodies”. Through social channels, he says, the “little guys” can (and often do) build the influence chain. He’s right. Here’s why.
The Last Line of Defense? You!
Apr 15th
There’s a rule in the restaurant industry: It’s the server’s job to check the plate to ensure people get what they ordered. Any server worthy of a decent tip will always check meal orders against tickets and, if necessary, cover the cook’s behind.
Follow Friday 5: Social Media Gurus
Apr 15th
The rules and trends of social media are ever changing. It makes sense to follow people who stay on top of the latest happenings. Here are five of my favorite tweeters focused on our social world…
