Facebook, Twitter, LinkedIn. Ignoring social media’s existence is costing you money. Don’t believe me? What are your competitors doing to drum up new business?
Determining which social media platform(s) to use for business can be a daunting task. When it comes to increasing communication, exposure, and sales, all are not built to suit the same needs.
How much money does someone who provides a wealth of free content really make selling premium goods? The answer: Not nearly as much as he could.
Social media has become a major platform for raising awareness about causes we care about. But which methods actually work?
Garnering retweets can be a daunting task, and those who accomplish this goal have one thing in common: they tweet with retweeting in mind.
Keeping up on the latest technology isn’t as easy as we’d like. Fortunately, there are some key sites that keep us in-the-know.
You can learn a great deal about engaging your users from these food and drink related companies.
That’s an argument I hear often, especially from small business owners. The bulk of them use it as an excuse for not taking the time to find ways to engage people.
In his latest book, Guy Kawasaki calls “nobodies” the new “somebodies”. Through social channels, he says, the “little guys” can (and often do) build the influence chain. He’s right. Here’s why.
There’s a rule in the restaurant industry: It’s the server’s job to check the plate to ensure people get what they ordered. Any server worthy of a decent tip will always check meal orders against tickets and, if necessary, cover the cook’s behind.
The rules and trends of social media are ever changing. It makes sense to follow people who stay on top of the latest happenings. Here are five of my favorite tweeters focused on our social world…