Last week, Aaron Lee (@askaaronlee) blogged about Ben & Jerry’s World Fair Trade Day Campaign. The campaign, called Fair Tweets, calls for tweeters to donate their unused characters per tweet. In simpler terms, when a tweet falls short of 140 characters, you allow Fair Tweets to append their … [Read more...] about How Do You Raise Awareness for Great Causes?
How Much Will News Agencies Gain from the Bin Laden Raid Tweets?
Pakastani IT consultant Sohaib Athar unknowingly live tweeted about the US raid on Osama Bin Laden. In the hours that followed, Sohaib (pronounced Suhayb) fielded several media requests and was inundated with messages from social media users across the globe. The consultant, however, wasn't looking … [Read more...] about How Much Will News Agencies Gain from the Bin Laden Raid Tweets?
Question of the Week: What Defines Success?
Dictionary.com defines success as: the attainment of wealth, position, honors, or the like Like most anything, individual translations vary. Success, to each of us, can mean a different level or type of achievement. There are thousands of famous quotes about success. Winston Churchill … [Read more...] about Question of the Week: What Defines Success?
Question of the Week: Do You Go Out of Your Way to Avoid Ads?
Online ads—most commonly consisting of graphics and text—are a key component of many informational or "free to use" web sites. Advertisers usually pay for ads on a per-click basis. Some ad campaigns, however, interrupt our visit by using overlays (graphics and/or videos that cover up the site's … [Read more...] about Question of the Week: Do You Go Out of Your Way to Avoid Ads?
Question of the Week: Which is Your Shipping Carrier of Choice?
Many online stores offer one or many shipping methods from a single carrier. Using two or more carriers give customers options based on price, experiences with the carrier, and consistency in delivery. Do you have a favorite carrier? UPS, USPS, FedEx? Did you make your decision based on price or … [Read more...] about Question of the Week: Which is Your Shipping Carrier of Choice?
Question of the Week: Do You Research Quotes about Products?
Many companies rely on quotes from industry experts and publications to help push specific products and/or services. How many of us, however, research those statements to ensure quotes are accurately describing what we're contemplating buying? Last summer I wrote about mis-attributing quotes - a … [Read more...] about Question of the Week: Do You Research Quotes about Products?
Question of the Week: If You Could Pick Only One Google App/Tool…
I can't think of a single person I know who doesn't use Google tools and apps on a daily basis. From simple web searching to business-class apps, Google's all over our personal and professional lives. So, I ask you... If you could pick only ONE Google tool or app to use, which one would it be? … [Read more...] about Question of the Week: If You Could Pick Only One Google App/Tool…
Question of the Week: My Dad Hates It… Do You?
I was talking with my father this weekend. He never sugar coats anything (yeah, that’s where I get it from…). He’s looking at my web site and says, “I don’t like the lime green text at the top”. Now, your typical web designer talking to a parent who doesn’t conduct business on the Internet (he … [Read more...] about Question of the Week: My Dad Hates It… Do You?