Archive for July, 2010
Don’t Let Statistics Fool You
Jul 30th
They’re the driving force behind product and service development. They’re also a key reason so many people are disappointed with one or more features of the tech devices they use. There’s more than meets the eye when it comes to companies driving their businesses based on what others say – and it could be costing you money you don’t need to spend.
Don’t Miss the Boat on Location-Based Social Networks
Jul 29th
Forrester Research’s report tells marketers to hold off on Location-Based Social Network efforts, stating Foursquare and the likes are not worth the trouble. I say getting in on the ground floor can provide bigger benefits when these services gain more popularity.
Still Think Going Social is Worthless?
Jul 27th
It’s hard to ignore some 1.73 billion Internet users. Don’t take my word for it, though. Check out the in-depth video stats by JESS3.
Microsoft Tag: The QR Code on Steroids
Jul 27th
Microsoft Tag offers up more features using a colorful, visually appealing scan code. Custom tags let you integrate brand imagery and logos, and analytics let you track campaigns.
Guess & Win
Jul 26th
VOTING CLOSED on July 28, 2010, 12PM EST. When will I post my 2500th tweet? You’re guess is as good as mine. But, if you guess right, you’ll get a $25 Starbucks gift card.
Use Twitter? Leave Your Profile Pic Alone
Jul 25th
Twitter is having problems uploading profile pics for various users. I’ve fallen victim, of course, as you can tell by the little “birdie” icon next to my Twitter status. I never checked their site before attempting to upload a different pic – then again, I wouldn’t expect there to be any issues.
Using QR Codes to Push Mobile Business
Jul 24th
Still delaying a mobile version of your online store or web site? If my previous post hasn’t convinced you, maybe QR Codes will. After all, people are already using them to find hidden goodies – like Calvin Klien’s uncensored video showing off their new jeans.
Originally designed for tracking parts in manufacturing, QR Codes are becoming increasingly popular in advertising and content pushing on mobile devices.
Amazon Proves Mobile Site Worth Investment
Jul 23rd
If you aren’t investing in your company’s future, you might as well be prepared to pass up a potentially big market.
Which Smartphone is for You? 10 Tips…
Jul 22nd
Deciding which smartphone is right for you and your business is not a simple task. Many people rely on advertising and what colleagues are using to make their choice, rarely taking the time to not only research all their options, but in many cases failing to actually hold devices in a showroom. Here’s 10 tips on finding the right mobile device.
PeC: Eight Copywriting Rules for Increasing Conversion
Jul 22nd
When merchants talk about ecommerce conversion, it usually centers around design, button placement and ease of checkout. The process, though, actually starts the second someone lands on any web page. This is why textual content is so important.
